Trafera Privacy Policy

Trafera, LLC ("Trafera") is committed to safeguarding your privacy in our various interactions with youincluding your use of our website located at www.trafera.com. We use this privacy notice to clearly disclose to you our privacy practices in a manner that is easy to understand. If there is something you do not understand about our privacy practices, please feel free to contact us using the contact information listed at the end of this privacy notice.We may change this policy from time to time so please check back often. If we significantly change ourcollection, use, or disclosure practices, we may send you an updated notice via email if you have providedus with an email address. Please keep in mind that some of the services mentioned specifically in this policymay not be available on the website at this time. If you are applying for a job with Trafera or are completingour employee onboarding processes, your use of the website for those purposes is governed by our HR PrivacyPolicy.This Privacy Notice is effective as of August 1, 2023.

What information do we collect from you?

We collect information in several ways. Some of the information we collect is personal to you. Otherinformation is anonymous. We collect the following categories of information:

• During registration or when you use our contact us page or request a quote, we may ask for your name,address, email address, phone number, organization, and job title;
• When you report a problem with our website or services we will collect contact information along with adescription of your problem;
• When you contact us via the company email address, we will collect your contact information and anyinformation you include in your email;
• When you order a product or service from us or pay a bill online we ask for transaction informationincluding your mailing address, phone number, email address and payment information;
• Information you post in interactive areas of our website such as public forums
• When you visit and navigate our site, use our applications or third party sites, or open our emails, wemay collect technical information about your use of our site including IP address, device identifier, andviewing information.

Our website is not intended to solicit, collect or process personal information from any individual underthe age of 18. If you are a parent or guardian, please contact us if you believe information regarding a childhas been collected by us through our website.

How do we collect information from you and how can you opt-out of information collection?

Direct Collection

We collect much of the information listed above directly from you when you submit it to us through email, onour website, or in other interactions you have with us. This includes information such as registrationinformation, contact information, payment and commercial information, subscriptions to newsletters or other marketing communications, user submissions, and public postings. The personal information that you are asked toprovide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you toprovide your personal information (unless it is obvious from the context).

Opting Out of Direct Collection

If you do not want to share your information, you can choose not to participate in a particular service oractivity. To ensure that you will not receive recurring marketing or other information from us unless you choose to, we will provide you with simple instructions on each marketing email or subscription service from us for you to let us know that you have chosen to stop receiving such emails or subscriptions from us.

Indirect Collection – Cookies and Other Technology for Website Operation and Analytics

We and our third party service providers or partners may collect certain information automatically from yourdevice when you visit our website or use any services we provide. In some states and countries thisinformation may be considered personal information under applicable data protection laws.

Specifically, the information automatically collected may include information like your IP address, devicetype, unique device identification numbers, browser-type, operating system, date and time of visit, referringwebsite, the search engine queries used to get to our website, broad geographic location (e.g. country or city-level location), and other technical information. It may also include information about how your device has interacted with our website, including the pages accessed and links clicked. We also collect information related to your use of the website, such as your site usage information, transaction information, site communication information and account activity information.

Collecting this information provides a better understanding of the visitors who come to our website, wherethey come from, and what content on our website is of interest to them. This information is used for our internal analytics purposes, to improve the quality and relevance of our website and services to our visitors, and to enhance the security of our website. We also use this information for detection and prevention of fraud,security threats or other illegal or suspicious behavior on our website.

In addition to collecting personal information for the purposes outlined in this Privacy Notice, we may usepersonal information for other compatible purposes including, without limitation, anonymizing orde-identifyingdata. To the extent we anonymize or de-identify data, we will not attempt to re-identify such data.

As part of offering and providing customizable and personalized services, many websites use cookies and otheronline tracking technologies to store and sometimes track information about you. We may use thesetechnologiesto:

• Provide you with personalized content based on your use of our site;
• Enable you to more easily use our site by remembering and using contact information, purchasinginformation,and registration information;
• Evaluate, monitor and analyze the use of our site and its traffic patterns to help improve our site andservices; and
• Assist us with ad reporting functions such as to learn which ads are bringing users to our website.

The types of technologies we use include:

Cookies.A cookie is a small amount of data that is sent to your browser from a Web server andstored on yourcomputer’s hard drive. Cookies enable us to identify your browser as a unique user. Cookies may involve thetransmission of information from us to you and from you to us. Cookies may also be used by another party onourbehalf to transfer information to us in accordance with their privacy notice. Some cookies are "persistentcookies." They are used by us each time you access our website. Other cookies are called "session cookies."Session cookies are used only during a specific browsing session. We may use a session cookie, for example,toremember that you have already navigated through a particular menu, or that you have entered in certainrelatedto your use of the website. We may also use "analytics cookies" that allow web analytics services torecognizeyour browser or device and, for example, identify whether you have visited our website before, what you havepreviously viewed or clicked on, and how you found us. This information is provided for statistical analysisonly. Analytics cookies are usually persistent cookies.

Our website may contain links to third party websites, embedded content that comes from or relates to thirdparty websites and services, and buttons from third party websites and services (such as social mediasharingbuttons). From time to time, we may receive personal information about you from third party sources.

These third party sources may include, but are not limited to, suppliers, third party web analytics services,and social media platforms, such as YouTube, Facebook, Twitter, LinkedIn, and Instagram. The types ofinformation we may receive from these third parties includes information on your web activity about how youinteract with our website and their services and aggregated analytics. We use this information to helpimproveour website and services, provide information and advertising, and to be able to analyze aggregate clickstatistics and trends. We may also obtain aggregated information, including analytical results, about youruseof the website for fraud detection, prevention and reporting purposes.

Google may utilize the data collected to track and examine the use of our website, to prepare reports on itsactivities and share them with other Google services. Google may also use the data collected tocontextualizeand personalize the ads of its own advertising network to serve ads to you based on your visit to ourwebsiteand other sites on the Internet. You may view Google's privacy policy here:https://policies.google.com/privacy?hl=en, with more information locatedhere: https://www.google.com/policies/privacy/partners/(including information regarding how to control howinformation is shared through your Ads Settings) and here:https://support.google.com/analytics/answer/6004245?hl=en.Facebook similarly provides more information regarding the information it collects and how it is used inrelation to advertising here: https://www.facebook.com/privacy/policy/

Opting Out of Indirect Collection

You may disable browser cookies in your browser or set your browser to warn you when a cookie isbeing sent. You may lose some features or functionality when you disable cookies. Remember, also,that disabling cookies is browser specific. If you log on using Microsoft Edge, for example, you must alsodisable cookies in Safari, Chrome, Firefox or other browsers if you use those browsers at a differenttime.

You can prevent the collection of the data generated by Google Analytics in relation to your use of ourwebsite and the processing of this data by downloading and installing the browser plug-in, with moreinformation regarding how you can opt out of Google Analytics data collection as instructedhere: https://tools.google.com/dlpage/gaoptout. This link provides instructions for installing an opt-outcookie on your device. As a result, the collection of data by Google Analytics is prevented in future forthe site and for this browser as long as the opt-out cookie remains installed in your browser.

You may opt-out of Facebook's collection and sharing of informationhere: https://www.facebook.com/settings?tab=ads.

You may also opt-out of information sharing from other third party websites to us through their privacypolicies.

Web Beacons.We also employ a software technology called a clear GIF (Graphics InterchangeFormat),alsoknown as a pixel tag or Web beacon. A clear GIF is a line of code that we place on our websites or ine-mailswhich allows us to analyze our advertising and the general usage patterns of visitors to our websites. Thesehelp us better manage content on our site by informing us what content or promotions are effective.

Log Files.Like most standard website servers, we use log files. Log files track Internetprotocol(IP)addresses, browser type, Internet service provider (ISP), referring/exit pages, platform type, date/timestamp,andnumber of clicks. We utilize this information to analyze trends, administer the site, prevent fraud, trackwebsite navigation in the aggregate, and gather broad demographic information for aggregate use.

Indirect Collection – Social Networking

The website permits you to use a third party social networking platform such as Facebook, LinkedIn, Twitter,and Instagram. This includes use of social media plugins such as Facebook “Like”, Tweet, etc. When you usethese social networking platforms and plugins, your username and password for the available service orcollected from you on these services may be shared with us. When you use social networking platforms andplugins, you share your information with them and their privacy notice applies disclosure of suchinformation.In addition, they may be able to collect information about you, including your activity or may notify yourconnections on the social networking platform about your use of Trafera's websites. Such services may allowyour activity to be monitored across multiple websites for purposes of delivering more targeted advertising.Please note that their own privacy polices apply and we encourage you to read them. We may add new socialnetworking plugins and buttons to our websites from time to time.

Indirect Collection – Targeted Advertising

We may also use cookies, web beacons, pixel tags, and similar tracking technology to serve and enabletargetedadvertising, interest-based advertising, and cross-context behavioral advertising (generally referredto as “Targeted Ads” and “Targeted Advertising”). We may use your personal information to facilitate thedeliveryof Targeted Ads.

Opting Out of Indirect Collection for Targeted Advertising

You may opt-out of our sharing of personal information for Targeted Advertising, as defined underapplicable law, by submitting a request to us using the contact information at the bottom of this PrivacyNotice. You may also opt-out by clicking on the Do Not Sell or Share My Personal Information link orby using our cookie consent tool.To learn more about interest-based advertising and how you may be able to opt-out of some of thisadvertising, you can visit the following resources at:

• https://www.networkadvertising.org/choices
• https://www.aboutads.info/choices
• https://www.youronlinechoices.com

These tools will only opt you out from receiving interest-based ads on that specific browser or device,but you may still receive interest-based ads on your other devices. You must perform the opt-out oneach browser or device you use. These tools will not opt you out of non-targeted advertising.

How do we use your information?

Our main goal in collecting information is to improve the site and provide you with the best possibleexperience on the website. For example, by using the information we collect, we can provide you with an easyto use and readily available forum to explore and learn about our products and services.

We will also use your personal information to:

• Notify you of other products or services available from Trafera and our affiliates
• Enable you to participate in transactions
• Personalize online content so that it applies to you and your interests
• Make our products, services, and website better
• Get to know our users' demographics and behavior
• Detect, investigate and prevent activities that may violate our policies or be illegal

We use, and share location data only to provide and improve our service.

With whom do we share your information?

We will not disclose any of your personally identifiable information except when we have your permission orunder certain circumstances, such as when we believe in good faith that the law requires it or for businesspurposes including the circumstances described below. These are some of the ways that your information maybe disclosed:

We may share your personally identifiable information with our corporate affiliates.

We occasionally hire other companies to provide limited services on our behalf, including packaging,delivering, or mailing, website development and operation, answering customer questions about products orservices, sending postal mail or email, analyzing website use, processing payments, providing investorinformation and processing data. We will only provide those companies the information they need to deliverthe service, and they are contractually prohibited from using that information for any other reason.We may share your information with third party suppliers, manufacturers, manufacturer representatives,and referral sources. For example, we may disclose personal information to a supplier to support thedelivery or shipment of products ordered, for order fulfillment, to secure pricing, and to address other issuesconcerning products. We also may disclose your personal information to payment processors and to creditreference agencies for the purposes of identity and credit checking when placing an order, andperiodically if you have an account open with us.

We may disclose “blinded” aggregated data and user statistics to prospective partners and other thirdparties.Blinded data is data that does not identify an individual person.

We also may disclose your information in special cases. For example, when we believe that we must discloseinformation to identify, contact or bring legal action against someone who may be violating our Terms ofUse, or may be causing injury to or interference with our rights or property, other website users or customersand their information, or anyone else who may be harmed by such activities. Trafera and our service providersmay disclose, access or monitor your personal information when we believe in good faith that the law requires it and for administrative and other purposes that we deem necessary to maintain, service and improve ourproducts and services and our information security. This includes third party partners and service providerswe use to enable the detection of devices connected with fraud and other types of information securityvulnerabilities, to prevent fraud, security threats and illegal or malicious behavior, and to enhancesecurity on our website and other pages on the internet.

As we continue to develop our business, we may buy or sell businesses or assets. In such transactions,confidential customer information generally is one of the transferred business assets. In the event of atransaction involving the sale of some or all of Trafera’s businesses, or a change of ownership of Trafera,customer and site visitor information may be one of the transferred assets and may be disclosed in connection with negotiations relating to a proposed transaction. In such case, the transferred information may become subject to a different privacy notice.

How can I control my personal information?

We offer our customers choices for the collection, use and sharing of personal information. You may contactus using the contact information at the bottom of this Privacy Notice if you wish to view, edit, or delete yourpersonal information from our database, and we will use commercially reasonable efforts to accommodateyour request as required by applicable law.

If you believe that any inaccurate or inappropriate information has been obtained or provided to othersthrough your use of this website, you should contact a representative of Trafera using our contact information at the bottom of this Privacy Notice.

How does Trafera protect financial-related information?

Keeping your personal financial information private is very important to us. Any user statistics that we mayprovide to prospective partners regarding financial matters are provided in the aggregate only and do notinclude any personally identifiable information about any individual user. We will transfer your credit cardnumber, bank account number or other personal information in encrypted format to the appropriate creditcard company or bank in order to process any online payments. We use third party payment processors toprocess your payments and we do not collect or retain your credit card or bank account information.

What security precautions are in place to protect against the loss, misuse, or alteration of yourinformation?

Your Trafera Portal Account Information and Trafera Portal Profile is password-protected so you have accessto this personal information. We use encryption technology for passwords and registration information.Remember to sign out of your Trafera account and close your browser window when you have finished yourwork. This is to ensure that others cannot access your account by using your computer when you are awayfrom it. Because information sent through the Internet travels from computer to computer throughout theworld, when you give us information, that information may be sent electronically to servers outside of thecountry where you originally entered the information. Unfortunately, no data transmission over the Internetcan be guaranteed to be 100% secure. Our site uses Transport Layer Security (TLS) which uses encryption toprotect transfers of personal information. You will know that a webpage within our website uses TLS when yousee the padlock symbol or "https" in the URL. Information that you disclose by use of this site (as withany site that is non-secure), by posting a message or using e-mail, potentially could be collected and used byothers. This may result in unsolicited messages from third parties or use of such information by thirdparties for their own purposes, legal or illegal. As a result, while we strive to protect your personal information,we cannot ensure or warrant the security of any information you transmit to us or from our services, and you do so at your own risk. Once we receive your transmission, we use commercially reasonable efforts to ensure its security on our systems. We limit access to your personal information to those employees who reasonably need access to such information in order to provide and improve our services and process your information appropriately.

How long do we keep your personal information?

The length of time we retain personal information will be determined based upon criteria such as: the lengthof time your personal information remains relevant; the length of time it is reasonable to keep records todemonstrate that we have fulfilled our duties and obligations; any limitation periods within which claimsmight be made; any retention periods prescribed by law or recommended by regulators; or the type of contract wehave with you, the existence of your consent, and our legitimate interest or business need in keeping suchinformation (for example, to provide you with a service you have requested or to comply with applicablelegal, tax, compliance, or accounting requirements).

When we have no ongoing legitimate business need to process your personal information, we will eitherdelete or anonymize it or, if this is not possible (for example, because your personal information has beenstored in backup archives), then we will securely store your personal information and isolate it from anyfurther processing until deletion is possible.

What else should I know about your privacy?

Please keep in mind that whenever you voluntarily disclose information online, that information isaccessible to other customers and users. Ultimately, you are solely responsible for maintaining the secrecy of your passwords and/or any account information. Please be careful and responsible whenever you are online.

When you or we end your customer relationship with us, we will treat the information we have about you as ifyou were still our customer.

Do Not Track Codes

Do Not Track (DNT) is a privacy preference that users can set in their web browsers. While the United StatesFederal Trade Commission has endorsed DNT, our website does not support DNT codes.

Nevada law permits customers in Nevada to opt-out of the sale of certain kinds of personal information. Asale under Nevada law is the transfer of personal information to a third party for monetary consideration so the third party can then re-sell or license the sold information. We do not sell personal information to thirdparties as defined in Nevada law.

Your Privacy Rights in California and other States

If you are a California Resident, you have rights under the California Consumer Privacy Act of 2018 (CCPA)as amended by the California Privacy Rights Act of 2020 (CPRA). Certain other state laws do not apply topersonal information collected in the business to business context (B2B) or in the human resources (HR) context. We will not process privacy rights requests where these exceptions apply. In the future, you may have rights under other state privacy laws that become effective. Please check back for updates as we may update this Privacy Notice to address those laws. When these new laws become effective, we will adhere to the privacy rights below to the extent they apply to the specific law.

Various state privacy laws including the CCPA require us to provide you with more detailed descriptions ofthe personal information we collect. Below is a chart that details our collection and use practices.

California and residents of certain other states (as applicable) have various rights and are entitled to thevarious disclosures, which may include:

Right to Know.Certain consumers have the right to request that we disclose the personal information we collect, use, disclose, sell, and share. Please see the Submit a Request section below to request the personal information we collect, use, disclose, and sell. Please also see the above table that includes the categories of personal information we collect, the sources of personal information, the business or commercial purposes for which personal information is used, whether personal information is sold or shared, as defined in applicable privacy laws, and the categories of third parties with whom personal information is shared.

Right to Request Deletion.You may have the right to request that your personal information bedeleted. We may save personal information when permitted by applicable law including, without limitation, whenthe information is needed to complete a transaction, to detect or protect against security incidents or illegalactivity, and for a legal or compliance purpose. If we delete your personal information, you will lose apersonalized experience with our site and content might not be as relevant to you. If you have an account withus, it will be deleted and you will no longer be able to access it. You also will lose your account and purchase history. Please see the Submit a Request section below to submit a request to delete.

Right to Opt-Out of the Sale of Your Personal Information or Sharing of Personal Information for TargetedAdvertising.California residents and residents of certain other states (if applicable) have theright to opt-out of having your personal information processed, sold or shared for Targeted Advertising. Whilewe do not sell personal information in the traditional sense of selling personal information in exchange formoney, certain activities of Trafera (such as sharing online identifiers with third parties) may be considered a sale under California or other law. We do not sell personal information of people under the age of 16 if we have actual knowledge of the individual's age. To request that your personal information not be sold or shared for Targeted Advertising please see the Submit a Request section below. Note that Targeted Advertising does notinclude advertising from or on behalf of Trafera based on activities conducted on Trafera's own websites orapplications.

Right to Opt-Out of Profiling.Certain consumers have the right to opt-out of profiling infurtherance of decisions that produce legal or similarly significant effects on the consumer. Please see theSubmit a Request section below to submit to opt-out of such profiling.

Right to Obtain Copy of Your Personal Information.Certain consumers have the right to obtain acopy of the personal information in a portable and readily usable format. Please see the Submit a Requestsection below to submit a request to a copy of your personal information.

Right to Correct.You may submit a request to correct any inaccuracies in your personal information. To do so, please the Submit a Request section below.

Right to Restriction.You may submit a request to limit the use and disclosure of your sensitivepersonal information. Sensitive information includes information like your social security number, sexualorientation, religious beliefs, private health matters, union membership and other such information depending on the applicable privacy law. To do so, please the Submit a Request section below. Please note, however, that we do not process sensitive personal information or information about people under the age of 16.

How to Submit a Request Regarding Your Privacy Rights?To submit a request to know the personal information we have about you or to submit a request to delete your personal information, please email us at the at the email address at the bottom of this Privacy Notice, submit a request using our encrypted webform available at https://www.trafera.com/contact-us or call us at the toll free number below. When you submit a request to know or delete, you must provide your first name, last name, email address, and customer ID, if applicable.

Authorized Agents.If available under applicable law, you may designate an authorized agent to make a request on your behalf. To be able to act, authorized agents must submit proof that they are authorized to act on your behalf. We may deny requests from claimed authorized agents who do not submit adequate proof that they are authorized to act on your behalf. We do not process privacy requests sent to us using third party services that have not complied with our verification process. This is because such services often request that we click on hyperlinks which we will not do for data security reasons. These services are also susceptible to spoofing and other phishing attacks. One of our highest priorities is to treat your information safely and securely.

Verifying Requests.To help protect your privacy and maintain security, we will take steps toverify your identity before complying with your requests. For example, for requests to know and delete, we willattempt to match your identity to the information stored in our files. If we cannot, we will ask you to provideadditional identifying information. We will use information you provide in your request for the purpose ofverifying your identity or authority to make the request.

Right to Non-Discrimination.Residents of California and certain other states have the right not to receive discriminatory treatment by us for exercising your privacy rights conferred by applicable privacy laws. We will not process your personal data in a manner that violates anti-discrimination laws. Unless permitted by applicable privacy laws, we will not:

• Deny you goods or services;
• Charge you different prices or rates for goods or services, including through granting discounts or otherbenefits, or imposing penalties;
• Provide you a different level or quality of goods or services; or
• Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

However, we may offer you certain financial incentives permitted by applicable privacy laws that can result indifferent prices, rates, or quality levels. Any legally permitted financial incentive we offer will reasonablyrelate to your personal information's value and contain written terms that describe the program's materialaspects. Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time

Responses to Requests.Describe your request with sufficient detail that allows us to understand, evaluate, and respond to it. We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

We will only use personal information provided in a verifiable consumer request to verify the requestor'sidentity or authority to make the request. We will try to respond to your request within 45 days of when wereceive it. If we require more time (up to 90 days), we will inform you of the reason and extension period inwriting. We will deliver our written response by mail or electronically, at your option. Any disclosures weprovide will only cover the 12-month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portabilityrequests, we will select a format to provide your personal information that is readily usable and should allowyou to transmit the information from one entity to another without hindrance, specifically by electronic mailcommunication.

We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive,repetitive, or manifestly unfounded. If we determine that the request warrants a fee; we will tell you why wemade that decision and provide you with a cost estimate before completing your request.

Who do you contact with questions or concerns about our Privacy Notice or to exercise your privacyrights?

If you need further assistance, please send an e-mail with your questions or comments to connect@trafera.com, call our toll free number at:
1-855-862-5120, or write us at: